SIDENOTE. Google Analytics 360 is the paid

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Version of Google Analytics, which costs on average $150,000 per year. This service supports enterprise-level hit volumes of up to 500 million hits per month, plus implementation and technical support. How to set up Google Analytics Just as you can’t catch any fish without first casting your net, Google Analytics can’t collect data without being installed. So the sooner you get things set up, the better. Follow these three steps to install and test Google Analytics: 1. Create and set up your Google Analytics account Follow these instructions to create your account correctly: Go to analytics.google.com. Click Start measuring. Enter an account name (This is for internal purposes. We recommend using your company name.) Edit data sharing settings (optional).


Click Next. Enter a property name(This is for internal use only and your website domain Angola Email List works well, especially if working with multiple websites under one company.) Check the reporting time zone and currency (This should be accurate for the business’s location). Click Show advanced options. Toggle the option to ‘Create a University Analytics property’ on (This is considered best practice to keep GA4 enhanced measures enabled.) Enter Website URL. Click Next. Enter industry and business size information (optional). Click Create. Accept the Google Analytics Terms of Service Agreement (Be sure to familiarize yourself with this before agreeing, as there may be specific privacy rules and regulations for your location.) Check web stream details (Ensure everything is correct, including things like HTTP vs.



HTTPS and www vs. non-www. These may skew data accuracy.) 2. Add the GA tag to your website You need to install the GA tag on your website before Google Analytics can collect any data. The simplest way to do this depends on your website setup. If you’re using WordPress… Install the GA Google Analytics plugin. Go to the plugin settings. Copy your Measurement ID from Google Analytics. Paste the Measurement ID into the GA tracking ID box in the plugin settings. Select Global Side Tag from the Tracking Method options. Click Save Changes. If you’re using Wix… Go to Marketing Integrations. Under Google Analytics, click Connect. Click Connect Google Analytics. Paste your Measurement ID from Google Analytics in the pop-up.