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Updated onFebruary , at : SHARE Twitter Based on the analysis of all the data collected on its platform in , Publisuites launches the th study on link building. At the beginning of the year, the Publisuites advertising marketplace published the th edition of the Publisuites link building study ; making the latter reference to the trends and strategies carried out in Thanks to the analysis of a large amount of data stored on its platform, it is possible to study both the purchasing habits and the link building strategies carried out in . With the publication of this study, Publisuites allows the public to be aware of all the movements carried out on its platform ; explaining trends in link building, types of websites and their factors or making comparisons of evolution with respect to previous years.
An important and key point of the study is the incorporation of testimonies from experts in the sector , who share approach and investment tricks in link building for this year A complete analysis The analysis focuses on the sales of sponsored posts that were made on the platform throughout the year. Subsequently, the data obtained is grouped into three blocks: the user profile, the types of media and other aspects of SEO. Among others, this th edition has been based on data such as the total of , advertisers, the total of , sponsored posts or the , blogs available on the platform. Regarding the volume of advertisers and number of sponsored posts published, no notable variations were obtained with respect to the study. The professional profile also does not suffer variations with respect to the previous study and the origin of the users (%).
It is still Spain. Specialized or niche websites were the protagonists in ; observing a notable change last year , where the trend towards news media rises to almost % of the total, the cause being the specialization of news media. As expected, websites and blogs that deal with current news and multimedia continue to be the most requested media in However, the general decline in traditional categories shows that increasingly specific content is currently being sought. when choosing their link building strategy. To facilitate this choice, Publisuites includes the metrics of four SEO tools: Sistrix, Ahrefs, Moz and Majestic. In , the platform incorporated the organic traffic trend observed in recent months as a new search and website analysis feature , thanks to the information published by Ahrefs.
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