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After the Spring Festival in 2023, the two super Apps Douyin and WeChat have increased their takeout business to a certain extent: WeChat is testing the "store express delivery" service of the mini program in Big cities such as Shanghai and Shanghai have expanded their food delivery business. Hedgehog Commune is testing it in Beijing. Users can already find nearby food delivery merchants on Douyin search.The food delivery market, which was originally dominated by Meituan and Ele.me, is making waves at the beginning of 2023. Currently, Douyin may be the app.
That domestic Internet users use the longest on average, while WeChat has the largest number of users. The two super apps, with their huge traffic and users, have "joined" the food delivery market, introducing new Iceland Phone Number participants to this already relatively established market, and will certainly bring about new variables.However, Hedgehog Commune observed that Douyin and WeChat are not engaged in the same kind of food delivery business: the former targets Meituan and Ele.me, while the latter focuses more on small program merchants. Different ideas also determine that Douyin and WeChat will take completely.
Different paths in the food delivery business.1. WeChat takeout, aiming at small programs; Douyin takeout, starting from 100According to the news from the self-media "Yibang Power", WeChat has tested the "store express delivery" service in Guangzhou, Shenzhen and other places. In the mini program on the WeChat discovery page, you can find the entrance to the store express delivery applet. At present, "Store Express" has launched products in categories such as food, tea,
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發表於 2024-2-20 12:27:00