|
|
Co-founder Novos Brian Craig on how your SEO contract helps set clear expectations: The main benefit of the SEO contract is that it sets expectations upfront. Even when problems do arise, I believe that people generally try to do the right thing. Most conflict comes from unmet or unspoken expectations. If there’s ever a question about how certain situations are handled, we can reference this document that we both signed on how to handle it the right way. I think it’s always important to have an attorney review agreements like this, although it saves a lot of money if you already have an outline and a template of what you want going in. Brian Craig Brian Craig, Founder LegalScapes What are the dangers of not having a proper SEO contract? Without a written agreement, some things you say verbally or in emails may be misapplied or misinterpreted, resulting in: Painfully long arguments that destroy trust (even if you weren’t at fault).
Being forced into doing work you didn’t want or have to do. A disgruntled client Antarctica Email List writing up bad reviews everywhere. Worst case scenario, getting into a legal battle. Some people mistakenly believe that if they do not have a written contract, they cannot be held liable for anything and cannot be sued. To say that’s risky thinking is an understatement. Countries and laws will vary, but I know in the United States, in some cases involving contracted work, one does not need a written contract to sue and be sued. So while having a written contract for SEO services doesn’t completely negate the possibility of a dispute, they are arguably less likely to happen since the expectations and deliverables are defined and agreed upon in your contract. Bottom line: even if you decide to use our template, you should always consult with a legal professional before sending a contract to your clients for your SEO services.
The legal document we use references all our previous conversations with clients and hence we refer to it, not as a contract, but as an agreement we have in place for the work our clients engage us for. Our agreements are all prepared by legal representatives. This is to ensure we not only do the right thing by our clients but also when the time comes, we know what we are dealing with and how the local laws protect us. This agreement has helped us every day. Sagar Sethi Sagar Sethi, MD Xugar How to customize the SEO contract template Our SEO contract template includes 13 key components mined from surveying over 40 SEO professionals and manually reviewing over a dozen real SEO contracts. But a template is a template, meaning that you need to customize it. So before you send this contract to your clients, let me walk you through each of the 13 components and how you can tailor them.
|
|
發表於 2024-2-17 13:41:34