Audience pinterest is certainly worth checking out why do people use pinterest as were sure youre aware pinterest is the platform to find home decor ideas diy projects and various other listicles for things you didnt know warranted a full top ten listicle but do you know why people use pinterest to search for those things well its because most pinners are whats known as light users meaning that they only log on to pinterest weekly or evenly as infrequently as monthly and when they do log in theyre looking for something specific like meal plans makeup looks or a diy project according to the company themselves people use pinterest .
To plan for the future that means that people specifically come to pinterest to find something new to start a project or get inspiration this means huge potential growth for your brand in fact pinterest claims that 80 of weekly pinners Phone Number List discover a new brand or product knowing what consumers use pinterest for in the first place is key to understanding how you can market to its main and growing demographics but how exactly do you market for pinterest what kind of ads should you be putting out here are just a few ideas for you to jump off of and put your own spin on how to utilize pinterest demographics its been.
Established that people go to pinterest for specific niche products or ideas and that there are plenty of demographic groups whose pinterest usage is growing but perhaps they need a bit of a push to continue using the platform as frequently as their counterparts so how do you combine all this knowledge to utilize pinterest demographics to the fullest here are just a few ideas to get you started treat pinterest like a search engine its effectively what pinterest is to a degree if youre looking to tap into the underrepresented gen z